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Types of gift vouchers

We deliver gift cards in more than 20+ countries

Digital and physical gift voucher options

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The different types of gift vouchers

There are two ways to define the type of gift voucher, and each voucher can be a mix of both definitions.

The first way to define a gift voucher is the format it takes. On Giftvouchers.co.uk, we sell both physical and digital gift vouchers. The format decides how the voucher is delivered to the recipient and, and how the voucher is stored and accessed. For example, digital vouchers are delivered by email and then accessed on a mobile device. On the other hand, physical vouchers are delivered by postal mail and kept in a wallet or purse.

The second definition is where a voucher can be used. Multi-store gift vouchers cover multiple brands and retailers, while single-brand gift vouchers are tied to a specific brand or retailer. Multi-brand gift vouchers offer more choice, but single-brand vouchers can feel more personal as they show you know about your recipient's current tastes or interests.

Not all gift vouchers are available in a physical format, but generally, putting together an order involves deciding on the combination of multi-store or single-brand and digital vs physical voucher. Our range of business gift vouchers covers all four combinations.

Our international gift vouchers

With our international gift vouchers, you will always give a thoughtful and appropriate gift, wherever the recipient may be!

Physical gift vouchers

Physical gift vouchers are printed and delivered by postal mail, so you have something tangible to hand over to your recipient. Physical gift vouchers make sense when you want to make the gesture publicly to create a sense of ceremony, such as a leaving do or presenting an employee with an award. Physical gift vouchers can also be wrapped in presentation-worthy packaging and gift boxes. The trade-off with physical vouchers is time. It takes longer to process these orders, including packaging and postal delivery, so be sure to order physical gift vouchers well before your target delivery date.

Digital gift vouchers

Digital gift vouchers are delivered by email as a unique code, either to your own or your recipient's email address. The delivery speed is one of the key benefits of digital vouchers. They can be ordered and delivered on the same afternoon, and they can’t get delayed or lost in delivery. Digital vouchers can also be sent across borders quickly without postage, which makes it the practical option for employees that are working from home, remotely, or spread across different offices and locations.

Digital cards, directly to your inbox

Multi-store gift vouchers

A multi-store gift voucher is accepted by a range of brands and retailers instead of just one, so the recipient has more choice over where they spend it. The versatility of multi-store gift vouchers makes them a safe choice for larger teams, or when you’re unsure about each recipient’s preferences. The Choice Gift Voucher offers the broadest choice, being redeemable for over 350 premium vouchers across fashion, restaurants, high street and online retailers.

Single-brand gift vouchers

Single-brand gift vouchers are tied to a specific retailer or brand. Giving a single-brand gift voucher shows that you know your recipient on a personal level. You might be aware that someone is a big reader, so a specific voucher like the Waterstones Gift Voucher would be genuinely appreciated. We have collections of single-brand vouchers in categories such as our collection of beauty gift vouchers.

Single-brand gift vouchers are seen as more personal and considered rather than general, which makes them a better fit when you’re buying for smaller groups and individuals instead of larger teams.